Copywriting & EditingStrategy
Infosys – Upleveling Brand Conception Through the Leadership in the Age of AI Report
Infosys wanted to up-level the conversations around its brand from consulting to digital transformation. To support its goal, we developed a report based on research it commissioned around leadership and artificial intelligence. As the editor in chief for the report, I served as the last stop before shipping it; ensuring quality, brand, and content were all top notch.
To help amplify the report, I authored four ghost-written pieces based on the report and partnered with the PR team, who got them placed. In addition to the bylines, the PR team garnered 100+ pieces of press with other organizations.
Download the Leadership in the Age of AI report here.
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