As part of a creative initiative to encourage more signups, I led the 'green build' integrated marketing and creative campaign. I managed the vendors, provided creative direction to the designer, conceptualized and executed the creative for social media, authored copy for email, site, blog, social, and headlines, and ran the analytics. Buzz received:

Got my @ShipApps t-shirt delivered all the way to Cambodia. And with a custom envelope! Thanks ship.io pic.twitter.com/nFZFWuRzux

— Esteban Bouza (@estebanbouza) September 21, 2015

Thanks @shipapps for the t-shirt and the hand writed letter! Nice touch! pic.twitter.com/cllBSlyGNe

— Alessandro Calzavara (@DrAL3X) September 21, 2015

Thanks @ShipApps for the T-shirt and hand-written note. pic.twitter.com/LK7sSZLFSq

— Vijay Kumar Ganduri (@VijayGanduri) September 22, 2015

Thanks for the swag and the letter @ShipApps , the rocket A made my day! :) pic.twitter.com/vsvnYXq9da

— Ian Rumac (@IanIsSoAwesome) September 19, 2015

I LOVE YA @ShipApps pic.twitter.com/62AYj3cqxb

— Stefanos K. M. P. (@stef_kmp) September 18, 2015

@ShipApps Just got my shirt in the mail. Also got a hand-written note. You guys are awesome! pic.twitter.com/IPin6SJChf

— Jake Dunahee (@jdunambassador) September 15, 2015

Thanks @ShipApps for the t-shirt and nice note!

And for all the Xcode 7 beta Swift builds! pic.twitter.com/twEDtXNFph

— Paul Bruneau-it-all (@ethicalpaul) September 15, 2015