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Twitter – Live Tweet Campaign for #InsideTwitter – Amber Kaplan

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Twitter – Live Tweet Campaign for #InsideTwitter

Content MarketingCopywriting & EditingCreative DirectionEventsSocial MediaStrategy

Co-managed the InsideTwitter campaign from start to finish as a creative marketing strategist, producer, editor and copywriter with the goal of improving Twitter Ads' online presence, and helping to make it a thought leader in the social media marketing and advertising space. Recommendations and direct actions included pulling strategic quotes, images, and other information from decks pre-event, providing strategic direction on how to include CTAs and better showcase Twitter products and services, and providing engaging Tweet copy pre-event and live.

https://twitter.com/TwitterAds/status/661946103005233153

https://twitter.com/TwitterAds/status/662059344150704128

@twittermktg (formerly @twitterads)
Client

Twitter


Role

Social Media Marketing and Editorial Strategist, Copywriter


Date

2015